D’Onofrio Champion Lima Streets
The D’Onofrio cyclists peddle the ice cream on Lima Streets
Futuristic trikes in bright yellow livery to enhance temptation
A strong brand signature started by Italian immigrants
Now grown to nationwide size it provides work for the poor
A minimum equipment and a minimum salary
Away from the posh ice cream parlors
Photo Hugh Ardoin The Americas Gallery
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Brand, Cyclists, D'Onofrio champion, Frozen road movie, futuristic, Ice cream vendors, Italian immigrants, Lima, Minimum pay, On the road, Peru, Photo Hugh Ardoin, The Americas